VIVA ACP Launches TVC featuring Cinematic Legend – Anil Kapoor, Showcasing Versatile Cladding Solutions for all

Viva ACP, Asia’s largest manufacturer and supplier of aluminium composite panels (ACP), is proud to announce the launch of its new commercial featuring Bollywood superstar, Anil Kapoor. The commercial will be showcased across theatres, television, connected television, linear television, OTT platforms, and all digital mediums, delivering a fresh and dynamic approach to Viva’s brand messaging. 

In Viva ACP’s new TVC, Anil Kapoor plays a triple role, embodying a Viva ACP Expert and two distinct customers to highlight the brand’s versatility. The ad cleverly showcases how Viva ACP caters to diverse needs, from durable, accessible solutions to premium, sophisticated offerings, with Kapoor confidently stating, “We have it all here at Viva ACP.”

This dynamic approach highlights that Viva ACP caters to every segment of society, offering solutions that go beyond just residential or commercial use. (Whether you’re an everyday shopper or someone from a distinguished circle, Viva ACP delivers versatile products that blend style, functionality, and durability. The commercial sends a powerful message that Viva ACP products are not only customizable and trendy but also meet essential safety standards, including weatherproof and fireproof features. With over 500 shades to choose from, the TVC reinforces that Viva ACP brings everything under one roof—sleek designs, cutting-edge technology, and exceptional durability—all while catering to different consumer needs and budgets. It showcases the brand’s commitment to offering a comprehensive range of solutions that appeal to everyone, from everyday users to those seeking premium, high-performance options.

Mr. Prakash Jain, CMD of Viva Composite Panel Pvt. Ltd., said, “Our aim has always been to offer high-quality, innovative solutions that cater to all segments of society, whether for residential, commercial, or specialized applications. This TVC featuring our Brand Ambassador- Superstar Anil Kapoor is a testament to our commitment to providing cutting-edge cladding solutions that combine style, durability, and performance, all while ensuring that Viva ACP remains the trusted choice for customers worldwide also the industry trendsetter.”

With over 25 years of trust in the industry, Viva ACP continues to lead the way in providing high-quality, innovative cladding solutions. Known for its cutting-edge technologies, including the industry-first 4-colour coating, Viva ACP has become the preferred choice for architects, interior designers, and project developers worldwide. Offering solutions not only for facades but also interiors, transportation, and retail, Viva ACP’s versatility has made a significant impact across industries.

Watch the TVC and join Anil Kapoor in discovering why VIVA ACP is the ultimate solution-