Clear Premium Water, a packaged drinking water company, has roped in actor Hrithik Roshan as their brand ambassador.
Through this association, the brand aims to draw parallels between the actor’s versatility and commitment to excellence with that of its products.
An official statement from the brand read, “Hrithik Roshan is not only one of the most popular and biggest stars in the Indian Film Industry but an icon with a larger-than-life persona and millions of fans in India and globally. Our collaboration with him is an exciting step forward in our mission to make Clear #DeshKiClearChoice.”
“Clear is already a well-established national brand, but I am confident that the association with Hrithik Roshan will boost our aspirations to emerge as a pre-eminent brand,” said, Nayan Shah, Founder and CEO of Clear Premium Water.
Commenting on the association, Hrithik Roshan, said, “I am excited to join CLEAR, one of the country’s most preferred and premium water brands, in its journey to encourage people to drink safe and mineral-rich water. Together, we will promote a healthy lifestyle with CLEAR’s premium products while working towards greater concerns like sustainability and environmental conservation.”