Sonu Tyagi is the visionary behind “Go Spiritual India,” a charitable spiritual organization, and the creative force behind “Approach Entertainment,” an award-winning celebrity management and film production company.

Sonu Tyagi, celebrated for his work in the Indian film industry, is not just a storyteller in the cinematic sense but also a spiritual seeker. His films often delve into the human spirit and explore deeper metaphysical questions. Recently, Tyagi co-produced a spiritual web series titled “Two Great Masters,” directed by Anurag Sharma, based on Amrit Gupta’s book exploring the teachings of Swami Vivekananda and Paramhansa Yogananda. Clayton Norcross, renowned for his iconic portrayal of Thorne Forrester, has long been interested in spirituality and mindfulness, making their connection even more profound.

The two artists found common ground in their shared passion for exploring the spiritual facets of life. During their discussions in Mumbai, they spoke of the interconnectedness of cinema and spirituality, with Tyagi explaining, “Cinema, at its core, is a medium through which we explore the human experience. It often delves into the spiritual, emotional, and philosophical aspects of life.”

Clayton Norcross, who practices meditation and mindfulness, resonated with Tyagi’s perspective. “I’ve always believed that art, be it on the screen or in any other form, has the power to awaken our inner selves. Sonu’s films have that profound effect, and I’m honored to discuss these topics with him,” Norcross shared.

Clayton Norcross, the renowned actor, found himself on a unique journey in India, celebrating the enduring spiritual traditions that have transcended generations. Initially drawn to India to fully immerse himself in the yoga Ashrams of Rishikesh, he experienced an unexpected delight in Mumbai when he met Sonu. This chance encounter ignited his curiosity about what it would be like to work in the Indian film industry.

Not one to shy away from unconventional roles, Norcross expressed his willingness to take on supporting characters in Indian cultural projects that often depict white actors as sidekicks or antagonists. His recent role as a heartless mercenary soldier in an action-packed film was not only a fulfilling experience but also immense fun. Fans can look forward to the release of “LAST RESORT” on Amazon Prime, where Norcross’s dynamic portrayal is sure to leave a lasting impression.

Their mutual interest in spirituality led to an exciting journey to Rishikesh, a city nestled in the foothills of the Himalayas and known as the ‘Yoga Capital of the World.’ Rishikesh, with its serene atmosphere, ashrams, and the holy Ganges River, has attracted spiritual seekers and yogis from around the globe for centuries. The two spent time exploring the city’s spiritual and cultural offerings, participating in yoga and meditation sessions, and interacting with local sages.

Sonu Tyagi, who has drawn inspiration from his spiritual experiences in Rishikesh for his creative projects, found great joy in introducing Clayton Norcross to this transformative destination. “Rishikesh has always been a source of inspiration for me, and I am thrilled to share this sacred place with Clayton. It’s a hub of spiritual energy and a sanctuary for seekers,” Tyagi expressed.

Clayton Norcross’s visit to India extended beyond his cinematic pursuits. His immersion into the spiritual essence of Rishikesh, the enchanting land of Uttarakhand, and his deep conversations with Tyagi reflect the idea that art, culture, and spirituality can connect individuals across continents and enrich their lives.

The meeting between Sonu Tyagi and Clayton Norcross serves as a reminder of the transformative power of art and spirituality, transcending borders and cultures, leaving a profound impact on their personal and creative lives. It is a testament to the unifying force of shared passions and exploration, reminding us that the search for meaning and spirituality is a universal human endeavor.

In addition to his work in the Indian film industry and his spiritual pursuits, Sonu Tyagi is also known for his contributions to the community through his charitable organization, “Go Spiritual India.” This organization is dedicated to promoting spiritual awareness, holistic well-being, and the importance of mindfulness in daily life. Through various initiatives, workshops, and outreach programs, Go Spiritual India aims to inspire individuals to embark on their spiritual journeys and discover the deeper aspects of themselves.

Moreover, Sonu Tyagi has also ventured into the realm of celebrity management and film production through his company, “Approach Entertainment.” Approach Entertainment is an award-winning company in the field of entertainment and media, known for its expertise in managing celebrities, producing films, and organizing events in the entertainment industry.

The intersection of Sonu Tyagi’s spiritual endeavors, cinematic work, and his contributions through Go Spiritual India and Approach Entertainment showcases his multifaceted approach to life, where he uses his creative and spiritual pursuits to bring about positive change in the world. This news release serves as a testament to his commitment to both art and spirituality, highlighting the transformative power of these endeavors.

Go Spiritual India is a charitable spiritual organization that tirelessly works for philanthropy, spiritual awareness, mental health, spiritual tourism, spiritual media, events, organic wellness, and social causes.

Approach Entertainment is an award-winning Celebrity Management, Films Productions, Advertising and Corporate Films Productions, Films Marketing, Events & Entertainment Company. Group entity Approach Communications is a leading PR and integrated Communications agency serving the corporate, healthcare, entertainment, finance, education, and social sectors. Approach Entertainment Group has received recognition, including The Biz India 2010 Award from the World Confederation of Business and the Service Excellence Award from the World Marketing Organization, along with the PR Company of the Year Award in Business Tycoon Awards. The group has a presence in Mumbai, New Delhi, Gurugram, Goa, Dehradun, Chandigarh, Kolkata, Hyderabad, and Jalandhar.

The facts are in: the production of meat and dairy, including curd and cheese, accounts for about 60% of all food-related greenhouse gas emissions, making it a major contributor to climate change. Scientists agree with the Hollywood star (who once appeared on Big Boss) that going vegan is the single most effective thing anyone can do to help save the planet – and world leaders should be leading the change. Anderson and PETA India hope G20 member countries will commit to fighting climate change with diet change by urging their residents to eat responsibly by eating vegan.

Researchers at the University of Oxford found that not consuming meat and dairy can reduce an individual’s carbon footprint from food by up to 73% and that a global switch to vegan eating could save up to 8 million human lives by 2050, reduce greenhouse gas emissions by two-thirds, and lead to healthcare-related savings. Researchers have estimated that it could also avoid climate-related damages of US$1.5 trillion.

Eating vegan spares animals immense suffering, including in the dairy industry, in which calves are torn away from their beloved mother cows so that the milk meant for them can be sold to humans, and such cruelty is the norm – even in India, land of ahimsa. Globally, an estimated 92.2 billion land animals alone are slaughtered every year, and most of them are raised in severe confinement. Chickens exploited for their eggs are kept in cages so small they can’t spread their wings, male piglets and others are castrated without painkillers, and fish are yanked out of the water and crushed, suffocated, or cut open and gutted, all while they’re fully conscious.

Approach Entertainment is a Leading Celebrity Management Company in India with its own offices in Mumbai, New Delhi, Goa, Dehradun, Chandigarh, Kolkata, Hyderabad and Gurugram. The fast growing Celebrity Management Agency in India is representing Bollywood Stars and Celebrities, TV Celebrities, Music and Performing Artists, Choreographers and Dancers, Singers, Directors, Actors and Creative Performers.

Raghav Juyal  is an Indian dancer and choreographer. He is renowned as the King of Slow Motion for his surreal dance moves in slow motion style and for his flawless reinvention of the Slow Motion Walk. His stage name Crockroaxz best describes his dancing style which is an amalgamation of being powerful like a crocodile and creepy like a cockroach. Raghav has become a youth icon inspiring dancers, who gleefully imitate his trademark moves and dance style, popularly known as Crock-style.

He rose to fame after being a finalist in Zee TV dance reality shows like Dance India Dance (Season 3), as a skipper for the team Raghav Ke Rockstars in DID Li’l Masters 2 and Dance Ke Superkids. His team was declared the winner in Dance Ke Superkids under his captainship.

Commenting on engaging Raghav Juyal and  the growth of Celebrity, Artists and Talent Management initiative, Sonu Tyagi, Director, Approach Entertainment  said ‘Approach Entertainment is an integrated entertainment solutions company. Our Celebrity management division is growing at a fast pace and we are representing and managing top Bollywood stars and celebrities apart from TV Celebrities and realty artists. The company is focusing on Celebrity Management division aggressively and signing up bollywood Celebrities, TV Artists, Music, Sports, Performing Artists and other Talent.”

Sonu Tyagi is an award winning writer / director & producer in Bollywood with his background in advertising & media world. He worked with leading advertising agencies & media houses before launching Approach Entertainment & Approach Communications.

Approach Entertainment is India’s Leading Bollywood Celebrity Management Company offering Integrated Solutions in Celebrity Management, Artists Management, Talent Management, Films Productions, and Line Productions for Films in India, Line Productions for Ad Films, Events and Entertainment Solutions. The company is also planning to foray into Hindi feature films productions soon and will be announcing its first project in 2023. The Celebrity management agency in India has also forayed into Sports Celebrity Management in India and will be offering its services to manage talent in Sports.

Approach Entertainment has also launched a Bollywood Newswire, Approach Bollywood. Approach Entertainment Group.  Approach Entertainment Group also has a Spiritual & Charitable Organization Go Spiritual India. Go Spiritual India is a Charitable Spiritual organization working for Philanthropy, Spiritual Awareness, Charity, Organic, Spiritual Tourism, Events, Media and Social Causes.

Approach Entertainment

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