Dabur India has roped in actor Nora Fatehi as the celebrity brand ambassador for its newly launched cooling oil brand, Dabur Cool King Thanda Tel.
This collaboration between the new Ayurvedic product and Fatehi aims to delight consumers with a new campaign this summer.
“We are thrilled to partner with Nora Fatehi, the epitome of cool energy and natural beauty, to launch Dabur Cool King, a new cooling hair oil with a unique innovation. It has a specially designed chill tube with peppermint and cooling crystals to deliver an unparalleled cooling experience. Nora Fatehi is the perfect brand ambassador for Dabur Cool King. She is young, vibrant, and stylish, and she embodies the cool, refreshing feeling that Dabur Cool King delivers. Nora will be instrumental in deepening our consumer connect, particularly in the Hindi heartland, as we look to expand the brand’s footprint,” Dabur India Vice-President -Marketing, Abhishek Jugran said.
Fatehi said, “I am thrilled to join forces with Dabur, a brand that has been trusted by consumers for generations. I am honoured to be the face of their latest innovation, Dabur Cool King Thanda Tel, a revolutionary new hair oil that uses a unique cooling technology to soothe and relax. I can’t wait to share this amazing product with my fans and the world.”
“Dabur Cool King Thanda Tel is a revolutionary new hair oil that uses a unique cooling technology to soothe and relax. The specially designed chill tube contains peppermint and cooling crystals that work together with the 11 Ayurvedic herbs in the oil to provide a refreshing cooling experience. In today’s fast-paced world, it can be difficult to find time to relax. However, it is important to take some time for yourself to unwind and de-stress. Dabur Cool King Thanda Tel can help you do just that. The cooling sensation of the oil will help to reduce stress and improve your overall mood,” said Dabur India Marketing Head-Hair Oils, Ankur Kumar.